In general, I look for 4 main character traits . My partner must have a good mind - I need to trust that he or she will make the best decision in any given situation based on the information available. My partner must be honest - I need to know that he or she will not knowingly do anything illegal or try to deceive me My partner has to be motivated to work - having a smart partner is a matter of course. But sometimes smart people may not be motivated to put in the work.
Efforts must be equal. My partner has to be driven by logic, not emotion - in my experience, the person with the least emotion tends to have the best judgment. Decisions in the moment are often not the best. If you can find a partner with these characteristics, it will not only add value to your business, but it will also make your business more interesting. Lesson 12 - Always Learning Even though I taught a course on how to start an online store and a course on how to start Fax List a blog, I fully admit that I don't know everything. Both blogging and e-commerce are changing rapidly, and you have to adapt to those changes to survive. After all, just because your business is doing well today doesn't mean it will last forever. So I'm always looking for new strategies and keep learning new things.
In fact, I believe every entrepreneur should read books, blogs and tutorials every day ! However, the most important aspect of the learning process is to keep an open mind and never consider yourself an expert. Even though I've been running online courses for almost a decade, I keep learning new things from the students in my class ! Another aspect of learning worth mentioning is that you have to get your hands dirty. It's one thing to read a book or watch a tutorial, but it's better to take action and do it .